What’s new in our Products

Want to know more about the latest updates to our products such as ALICE or Online Tools? You’ve come to the right place. Here on the Product Updates page, you can find out about all the latest enhancements we’ve made to the platforms, including:
  • New features & functionality
  • Performance improvements for faster page loads
  • Technology Updates to keep you relevant
  • Bug & Security Patches to keep your data safe
Each release is aimed at enhancing your user experience and delivering optimal performance. Discover the latest game-changing features!

Feature Focus: Adtorque Edge Products are evolving

Online Tools

ALICE

We have even more videos showcasing the latest features of our product waiting for you. Dive in and discover how these enhancements can elevate your experience. Do not miss out—check out the link below for all our highlight videos! Media Hub

What's newALICE Version 1.24.0

New Features

Reporting Page Upgrades

  • New Conversions by Group Channelling graph under Analytics – visualise which channel is driving the highest number of conversions on your website

  • Facebook Reporting now updates in real time via API, data will display immediately as it does in Meta Ads Manager

  • New Device Performance graphs for Facebook Reporting – visualising device performance across Impressions, Post Engagement and Total Reach

  • Digital Audio now updates in real time via API, data will display immediately as it does in Adswizz (or other programmatic sources).

 

Minor Improvements

ALICE UI

  • Updated Alice UI to latest version of Node for improved performance and security. Repaired an issue in the build process where it was running NPM commands instead of PNPM commands

 

ALICE API

  • Updated Analytics PHP to latest supported version (8.4.16)

  • Enabled “Just In Time” code compilation for significant performance gains – 3 to 10 times in some cases

 

REPORTING ANALYTICS

  • Updated Analytics PHP to latest supported version (8.4.16)

  • Enabled “Just In Time” code compilation for significant performance gains – 3 to 10 times in some cases

  • Migrated Facebook integration to use the API exclusively – unlocking new reporting possibilities and improving performance

  • Migrated Digital Audio to ‘Async’ API – improving performance

 

ONLINE TOOLS BACK END

  • Updated Online Tools Backend to latest version of Node for improved performance and security

 

Bug Fixes

  • Resolved issue causing a red error in the Facebook Reporting page when trying to render the Facebook leads

  • Resolved issue where date picker no longer automatically updates to the current date when Current Month is selected.

What's newALICE Version 1.23.0

New Features

Reporting Page Upgrades

  • Google Ads

    • New Graph – Impressions / CTR over time

  • Digital Audio

    • New Graph – Impressions / Conversions over time

    • New Table – Campaign Results

    • New Donut Graphs – Total Impressions, Audio Completes

 

Minor Improvements

Additional Playwright testing for DV360 added

Security updates for Online Tools, ALICE UI, ALICE Back End and Analytics

 

Bug Fixes

Google Ads campaign type tabs weren’t displaying if the name was too long

Donut Graph values are now comma separated to make large numbers easier to read

Resolved issue where trying to delete a customer would sometimes cause an error

 

Release Information