ALICE Version 1.26.0

Further enhanced reporting pages

Donut Graphs under Google Ads to track Device Performance of Impressions, Clicks and CPC
New Reporting Table – Ad Group Performance under Google Ads. View how each of your Ad Groups performed for your current campaigns.
New Reporting Table – Platform Position under Facebook Reporting. Measure the performance of campaigns across their specific placements.
Digital Audio overview tiles have been revamped – We now show Overviews of Impressions, Audio Completion Rate, Companion Views, Total Spend, Conversions, and CPA

Overview Tiles on Customers Page – Overview tiles displaying Total Customers, Total Prospects, Total Active, Total Won and Total Lost customers within the chosen date range.

Pop-up Alert for New Releases – Now when a new release goes live, a user will be greeted with a pop-up when they first log into ALICE.

Minor Improvements

Ability to toggle the “Interested in Brand” field on our Trade-In Valuation form. This is the field that appears after a customer selects “Buying a New Car” or “Buying a Used Car” on the Trade-in form. Now we can either have it display, or not. Will default to Off for all current Online Tools.
Conversions table is now called Site Interactions under DV360 and now includes View-Through and Click-Through Conversions.
Length of the Link field under campaigns has been increased to 400, up from 200. You can now put in longer links when creating vehicle campaigns.

Bug Fixes

Fixed 404 error on all Facebook Reporting pages resulting from Device Performance graphs not loading correctly
Fixed an error in Smart Reporting for Facebook, where a single website failing to authenticate with Facebook would fail the entire request, resulting in internal server errors
Fixed an issue on Facebook where the system was only requesting 25 rows per API call to Facebook. This was resulting in repeated requests to Facebook and causing slow page load times, and in some extreme cases, application level rate limiting with Facebook.